the babel machine


Tuesday, October 25, 2005

inquirer is hip

I've wanted to share it for a long time but now it's official: the Philippine Daily Inquirer and Hinge have entered a joint venture to form Hinge Inquirer Publications.

Here's an excerpt from the official announcement:

THE Inquirer GOES HIP.

The Philippine Daily Inquirer has formally entered into a partnership with R828 Inc., creator of mPH Magazine, Swing, The Reviewer and local franchise holder of PC Magazine. This marks the entry of the country’s No. 1 newspaper into the world of magazine publishing.

The joint venture has created Hinge Inquirer Publications or HIP, which hopes to further strengthen the Inquirer’s reputation as one of the country’s premier content providers across a wide array of media, and now to include magazines.

The partnership agreement, signed on Oct. 5 at the Inquirer offices in Makati City, was forged by HIP officials Alexandra Prieto-Romualdez, chair; Dave Valdes, president; Poch Bermudez, SVP and general manager; Alex Reyes, SVP and CFO; Paolo Prieto, president, Inquirer Holdings Inc., and Doris Bermudez, sales and events director of HIP.

Of course, it's an open secret that HIP is bringing in a certain gaming magazine to the country, hehe. More on that soon.

Read the rest of the announcement.

Posted by Joey Alarilla :: 9:13 AM :: 0 Comments:

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